The 2018 UFI Digital Innovation Award

 

UFI, the Global Association of the Exhibition Industry, has named Suntec Singapore Convention & Exhibition Centre as winner of the UFI Digital Innovation Award 2018, thanks to its cutting-edge HybriD solution.
HybriD is a 3D digital tool, providing 360-degree visualisation capabilities. It can be installed on any digital device, enabling users to instantaneously visualise a room, hall or exhibition space area in their desired set-up configuration (e.g. theatre seating, banquet setting, classroom, and so on). HybriD combines realism with convenience, allowing organisers to remotely explore and choose their desired set-up without having to spend time on travel and without needing to be physically present.
This state-of-the-art visualisation solution allows individuals on the planning committee to get a clear understanding of the event layout, as well as its potential look and feel. This makes the planning process simpler and more streamlined, and empowers more effective decision-making.
With such a tool, now organisers as well as venue providers can strategically and effectively anticipate their needs.

 


https://www.suntecsingapore.com/

 

Marketing Award

The UFI Marketing Award is given to the best initiatives undertaken by exhibition professionals which utilizes personalized marketing to achieve their marketing goals.

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Operations & Services Award

To give exhibition professionals the opportunity to exchange interesting and innovative ideas, concepts, techniques and knowledge to related operations issues.

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