TCEB – An Update
“Thailand International Air Show” to Propel Thailand as ASEAN’s Aviation & Logistics Hub
Thailand exhibition industry is flying high and higher. Thailand International Air Show and its pre-event “Road to Air Show” will provide lucrative opportunities for exhibition stakeholders and entrepreneurs around the world in the development of the aerospace and related industries to their fullest potential.
The first Thailand International Air Show, with Thailand Convention and Exhibition Bureau (TCEB) and the Royal Thai Navy as supporting organizations and the Eastern Economic Corridor Office of Thailand (EECO) as the project host, according to the official approval during the EECO’s meeting on March 9, 2022, chaired by Thailand’s Prime Minister General Prayut Chan-ocha, will open a new dimension in many aspects, such as strengthening Thailand as a regional exhibition destination and a hub of aerospace and logistics upon the inauguration of the new U-Tapao International Airport. This large-scale international event will be the driving force of Thailand’s high-technology industry to the global market, and will promote EEC as “The Prime Gateway to Asia” and Thailand as one of the world’s leading MRO destinations as well as manufacturers and exporters of aero-parts.
The proposal for Thailand International Air Show was the first of its kind initiated by TCEB. As a national bidder and the industry’s co-creator, TCEB conducted a series of feasibility studies and public hearings, provided consultations and set up a cooperation framework with relevant agencies for organizing aviation trade shows in Thailand since 2018. Upon the approval led by Thailand’s Prime Minister, as aforementioned, TCEB will be responsible for project consultancy and marketing campaign including national and overseas press conferences and events, to raise awareness of this world-renowned air show to the global scale.
Thailand International Air Show aligns with “Thailand 4.0” policy which focuses on innovation-driven economy and the 20-year national strategic plan that aims to attract investment, drive economic growth and promote 12 S-Curve industries, especially 5 new target industries, in which Aviation and Logistics is one of them.
Along with Thailand International Air Show, TCEB will also plan a series of activities from 2023 through 2027 under the “Road to Air Show” project in EEC area, in which trade exhibitions and mega event festivals in related industries will be held as clustering events to draw exhibitors and visitors to this new business landmark. Expectedly, this industrial event congregation is believed to pave a firm journey with continuous economic impact for Thailand International Air Show and further to Thailand’s aviation industry and all relevant sectors.
It is forecast that throughout the 5 continuous editions of Thailand International Air Show, this biennial event will attract 75,000 participants, promote the GDP expansion by over USD 145 million, create more than 18,000 jobs, stimulate tax revenue beyond USD 57 million, and tremendously benefit Thailand’s exhibition and MICE industries in terms of social, economic and environmental impacts, under EECO’s development policies. From 2022 onwards, unlimited opportunities are arising in Thailand. A series of international trade shows in the 12 focus industries such as “Maintenance, Industrial Robotics and Automation”, “Manufacturing Transformation Thailand” are examples of proactive shows scheduled to stage in the EEC area in August and September 2022, respectively.
Thailand International Air Show will stage an official announcement in 2023, the official soft-launch opening in 2025 and the full-scale event in 2027. TCEB is confident that the first Thailand International Air Show is a testament to the potential for exhibitions to drive Thailand’s economic transformation and will be a catalyst for the development of an Aviation and Logistics hub in the Eastern Economic Corridor (EEC).
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