The 2024 UFI Digital Innovation Award

The UFI Digital Innovation Award celebrates strategies that showcase how technology can significantly impact trade show performance and how these innovations can benefit the entire industry.

The theme for the 2024 Award was “Technological advances, the cutting edge, innovators who push the boundaries of our industry”.

The jury selected Easyfairs‘ entry, “Data Aggregation Platform and its AI Algorithms,” as the winner.

The jury also recognised three other finalists for their innovative entries:

Operations & Services Award

To give exhibition professionals the opportunity to exchange interesting and innovative ideas, concepts, techniques and knowledge to related operations issues.

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Marketing Award

The UFI Marketing Award is given to the best initiatives undertaken by exhibition professionals which utilizes personalized marketing to achieve their marketing goals.

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