Global Exhibitions Day


A closer look at GED18

Exhibition professionals around the world came out in record numbers for the third Global Exhibitions Day (GED).

Not only did this highlight the industry’s role as a driver of economic growth, but also established GED 2018 as the biggest day of advocacy for the exhibition world so far, according to data from UFI, the Global Association of the Exhibition Industry.

Reach in numbers

  • 85 countries and regions supported the exhibition industry: +10% compared to GED17!
  • Hundreds of direct actions have taken place; many were registered on the GED Online Reporting Tool (on
  • Over 160 editorial features (articles, media releases, blog posts).
  • 360 videos on the dedicated YouTube GED playlist ( +14% compared to GED17!
  • #GED18 reached more than 4 million people on Twitter. The GED Facebook group counts over 2,500 members.
The Big Picture Around the World


Development from past GED campaigns:

  • Focusing on Advocacy projects, based on “Facts and Stats” and “Key messages” about the exhibition industry; and, Talent promotion, introducing “Follow me” videos and the “Voices of the Exhibition Industry” campaign.
  • The “Exhibition World / UFI GED Awards” competition ran again and expanded to five categories.
  • A dedicated GED18 “International Fair Poster” competition was launched.
  • A “GEDNumberChallenge” game was set-up.



Contact: Monika Fourneaux Ceskova or Christian Druart at the UFI Headquarters:

List of #GED18 partner associations under the UFI umbrella: AAXO (South Africa), AEFI (Italy), AEO (UK), AFE (Spain), AFECA (Asia), AFIDA (Central & South America), AMPROFEC (Mexico), AOCA (Argentina), AUMA (Germany), CAEM (Canada), CEFA (Central Europe), CENTREX (Central Europe), CFI (Italy), EEAA (Australasia), EEIA (EU), EFU (Ukraine), EMECA (Europe), EXSA (South Africa), FAIRLINK (Sweden), FAMAB (Germany), HKECIA (Hong-Kong), IAEE (USA), IDFA (Germany), IECA (Indonesia), IEIA (India), IELA (Global), IFES (Global), LECA (Lebanon), MACEOS (Malaysia), MFTA (Macao), PCEI (Poland), RUEF (Russia), SACEOS/SECB (Singapore), Shanghai Convention and Exhibition Industries Association (China), SISO (USA), TEA (Thailand), TECA (Taiwan), TFOA (Turkey), UBRAFE (Brazil) and UNIMEV (France).


GED Online Reporting Tool

The tool is dedicated to collect and share activities related to the Global Exhibitions Day campaign. We invite you to:

  • Share and update your initiatives and support;
  • Support industry professionals and media to learn about your efforts.

Please note that the tool registers ENGLISH language ONLY. If you wish to share media releases or other material in your native language, we advise you to use the upload function within the reporting tool.

UFI will be reviewing and editing (where necessary) all entries to ensure only GED related activities are shared and all information provided is relevant.

Thank you for joining #GED18!

2018 Global Exhibitions Day Awards: Winners announced!

The winners were decided by a panel including senior staff from UFI and Exhibition World, based on entries registered via the GED Online Reporting Tool until 20 June.

Industry Impact Award: recognising the initiative that has the most positive impact supporting exhibitions as an industry.

Find out more