Paris — 27/02/2025: UFI, The Global Association of the Exhibition Industry, is pleased to welcome Alex Hsu as the association’s new Programme Manager Content & Communities.
In his role, Alex will work within UFI’s Marketing & Communications team on strategic initiatives such as Global Exhibitions Day and the Next Generation Leadership Grant, coordinating with overseas partners and stakeholders to ensure their success. He will also play an integral role in UFI’s 100-Year Celebration campaign.
Originally from Taiwan and now based in Paris, Alex brings six years of international experience in trade show coordination and marketing, having worked with Messe Frankfurt in both Taiwan and France. His expertise also extends beyond exhibitions with a background in graphic design, enabling him to bring both his creative and strategic sides to UFI’s programmes and initiatives.
Alex Hsu, UFI Programme Manager Content & Communities, comments, “This opportunity at UFI offers me a fresh perspective on the exhibition industry. I’m excited to be part of this international team, and I look forward to applying my expertise to further enrich UFI’s programmes and activities worldwide.”
“We are delighted to welcome Alex to UFI,” adds Adeline Vancauwelaert, COO of UFI.
“With his industry knowledge and creative mindset, he is a fantastic addition to our Marketing & Communications team. We look forward to the work he’ll do to further strengthen our reach within the global exhibition industry.”
For more information about UFI and its initiatives, please visit www.ufi.org.
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