UFI offers reliable data and insights for members and the industry at large as research is a core element of our association's mission.

UFI Research Patron:The Las Vegas Convention and Visitors Authority

The Las Vegas Convention and Visitors Authority (LVCVA) is charged with marketing Southern Nevada as the premier tourism and convention destination worldwide.

For a record 26 consecutive years, Las Vegas has been named the No. 1 trade show destination in North America by Trade Show News Network. In 2019, Las Vegas hosted more than 22,000 meetings, conventions and incentive programs, ranging in size from 10 to more than 150,000 attendees. Also known as the Greatest Arena on Earth, Las Vegas has evolved tremendously in recent years and continues to capture the world’s imagination, because what happens in Vegas, only happens in Vegas.