Industry Partners Working Group

Who are we?

The UFI Industry Partners (IP) Working Group is a diverse group of motivated industry experts offering a broad range of services. All members share a common goal: To work closely with organizers and venues in support of sustaining and creating successful exhibitions. As the exhibition industry continues to evolve, “we offer a vital partnership, adding our valuable support across key areas and professions”.


Sebastian Witt

jwc GmbH
Vice Chair

Tanya Pinchuk

UFI Liaison

Natalia Limonova

UFI Liaison

Peirui Tan


What is our mission?

The UFI IP Working Group and its members commit to facilitate the transfer of knowledge, sharing of best practices and insights from the entire spectrum of activities, industries served and services provided.

How do we accomplish our mission?

We do this mainly through the following activities:

  • Use working group meetings as discussion forums
  • Conduct specific industry research studies
  • Showcase best practice examples

Industry Partners Benchmark Survey

Developed by the UFI Industry Partners Working Group, this survey benchmarks and assesses the relationships between industry partners/suppliers and exhibition organisers/venues.

Who can join us?

UFI member employees of industry partner companies that are eager to support this group on a voluntary basis.

Industry Partners Working Group Members

Matthias Tesi Baur Founder MBB Consulting
Berislav Cizmek CEO & Founder CBBS
David de Dios COO 4foreverything
Matthias Dornscheidt Vice President, Global Fairs, Events and Special Logistics DB Schenker
Michael Dreyer Owner & CEO Fair Relations
Robert T. Heinemann Founder & CEO Heinemann Management Consulting GmbH
Gunnar Heinrich CEO & Managing Director Adventics
Florent Jarry Managing Director, Europe Stax
Karla Juegel Founder & Managing Director Messe Marketing
Jo-Anne Kelleway International Industry Ambassador Freeman
Raghav Khosla Group Editor Exhibition Showcase
Garcia Newell Regional Business Development Director – Fairs and Events Europe DSV
Tanya Pinchuk Co-Founder & CEO ExpoPlatform
Justine Rabel Key Account Manager Eventmaker
Ravinder Sethi Chairman & Managing Director Rogers Worldwide
Iain Stirling International Director Mash Media
Dirk Urra Vice President Global Expo + Event Logistics Kuehne Nagel
Alex Walton Business Development Manager (Expo & Events) Kuehne Nagel
Sebastian Witt Senior Consultant JWC
Paul Woodward Chairman Paul Woodward Advisory
Jörg Zeißig CEO Holtmann


What are the tasks of a group member?

We expect an ongoing and proactive contribution from each member of the group: creating content, sharing expertise on industry topics in form of discussion, presentation, online post, short article and more. Each member commits to ccontinuously help to promote the working group’s activities. The group annually organises two face-to-face meetings to discuss working group matters and industry trends. We expect the members to participate in these meetings. One of these meetings is organised alongside the UFI Global Congress. A second meeting is organised alongside one of UFI’s Regional Conferences (Asia-Pacific, Europe, Latin America and Middle East – Africa).